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paimutan

In search of Bai Mudan

Bai Mudan is one of the most prestigious white tea varieties. This highly renowned leaf is a connoisseur favorite, and also attracts foodies with its subtly fragrant notes. Here is everything you need to know about this truly unique tea.   Bai Mudan or White Peony Tea Let’s start with a little reminder of the …

festivals

This summer’s unmissable festivals

The summer months often mean vacations, relaxing by the sea, and ice creams enjoyed on a terrace. But for the Kusmi Communications Team, summer also means festivals with friends! The sunny days are the perfect time to let loose at an unforgettable event. Read on to discover our unmissable festivals for summer 2019!   Léna, …

Summer Plans with Two Kusmi Tea Co-Workers

Summer vacations are almost here! Do you know where you’re going to spend yours? If not, then don’t worry, you might just find some inspiration in this article! Two co-workers from Kusmi Tea reveal all about their summer plans and also their must-have to bring with them! Léa, the office globetrotter Can you introduce yourself …

Genmaicha

Have you heard of Genmaicha?

Mixed with grains of brown rice, genmaicha is a truly unique variety of green tea. Read on to discover its history and characteristics while you imagine drinking in its full-bodied fragrances. And don’t forget, you can enjoy it at any time of day!   What is genmaicha? Genmaicha made with sencha or bancha varieties of …

swildens

Interview with Juliette Swildens

Juliette Swildens is the founder of the oh-so-trendy clothing brand Swildens. Together, we have formed a partnership to design sweaters in the colors of our Wellness range. Whether the “Detox” blue or yellow, the “Be Cool” purple, the “Sweet Love” pink, or the “Boost” orange-red, each piece corresponds to the original colors and wording of …

Week-ends

The Communications Team’s Weekends

The arrival of the long weekends in May always coincides with the first hot, sunny days. In the run up to this exciting month, the Kusmi Tea Communications Team decided to share its tips, habits, hotspots, and favorite destinations so you can make the most of these spring weekends!   Guilaine – Communications Director I …

Tropiques

Tropics in the city

You have probably heard the exciting news that Tropical White has arrived! This delicate tea with natural aromas of mango and passion fruit is an invitation to adventure – and more specifically in the tropics. But the tropics are not necessarily that far away… Here is a selection of addresses from the Communications Team for …

The multifaceted white tea leaf

Whether black, green, or white, the colors and flavors of tea leaves vary greatly. But they are all sourced from the same plant – the tea bush, or camellia sinensis. But what creates such diversity? Simply put, they are processed in different ways and have varying rates of oxidation! Black teas are highly oxidized, while …

Our selection of tropical destinations

The mere mention of the word tropical makes us daydream of sunshine, palm trees, and crystal-clear seas. Paradisiacal vacations and exotic discoveries spring to mind. Keep this feeling going and let your imagination run wild. Prepare your bottle of monoi oil, sarong, and sun hat, and get inspired as you browse our selection of must-visit …

An extra hour to spend…

This may be the last time we change the clocks, so let’s make the best of these extra hour by indulging both our bodies and minds!   An extra hour to spend exercising There’s no denying that exercise is essential for our physical and psychological health and offers a range of benefits. Those who do …

Legendary Trains: The Hiram Bingham

If you are one of our loyal regular readers, you will probably have been closely following our beloved saga of legendary trains! J And if so, you may also think that we have no more ideas left… But you would be wrong! Following on from the Trans-Siberian Railway, the Orient Express, the Sri Lankan Podi Menike …

tendances printemps

Spring trends 2019

Spring fashion trends are everywhere in stores and magazines, and so we are not going to repeat what you already know! Instead, we have decided to draw inspiration from this season to offer you some different ideas. Read on to discover our selection! 1/ Get your sneakers on Sneakers have become must-have pieces both day …

pavlova

Russian Afternoon Tea with Pavlova

As part of the Russian afternoon tea series, Charles and Ava have concocted a recipe for a Pavlova, an iconic Russian cake made with meringue and fresh fruit. You may have heard of the dessert, but do you know where it comes from? The name is actually inspired by the light-footed grace of the renowned …

Fleur d'oranger

In search of the legendary orange blossom

Orange blossom is both delicate and bold, and generally enjoyed by all. Used in cooking, perfumery, and even in cosmetics, its sophisticated aromas are as popular as its properties. Come with us as we find out more about this tantalizingly sweet flower. Bitter orange Did you know? Just as there are two types of orange …

matcha

Six curious facts about matcha

We have already told you about the main characteristics of matcha, a delicious, delicate tea presented as an intense green powder. It can be instantly recognized thanks to its texture and unique preparation method. This tea is not infused, but rather completely dissolved in hot water. We would like to teach you even more about …

tastes

Original tastes and flavor pairings

Do you enjoy exciting new experiences? You may be a daredevil when it comes to trying novel activities, but what about in culinary terms? Here are a few ideas for gastronomical adventures with a selection of original tastes and flavor pairings.   Molecular gastronomy Did you know? Molecular gastronomy involves experiments with new culinary transformations …

brazil

Off to Brazil

The last thing we want is to become tour guides; this section simply hopes to inspire you and help you daydream, offering a relaxing break while you imagine your next vacation. Today we’re setting sail for the natural, enchanting landscapes of Brazil with five charming settings to be discovered after an exciting few days in …

teaformen

Who said men don’t drink tea?

Is tea time just for women? At Kusmi Tea, we believe that tea is all about taste and flavor, and that’s something men and women can agree on. So we met with Vincent Ferniot: French journalist, excellent cook, and founder of boco, a chain that offers simple dishes from some of the world’s best chefs …

chinesenewyear

Chinese New Year

Following on from the traditional New Year for Saint Sylvester’s Day on December 31 and the Orthodox Russian New Year, it’s time for us to travel to Asia for the Chinese New Year! This holiday is celebrated from February 5 onwards, but what does it entail and to what extent is it a festive time …

everymoment

A tea for every moment

Tea is a real ally, a faithful traveling companion that can adapt to every moment in your day from getting up to going to bed. This versatile beverage offers everything from well-being and heat to energy and vitality, and relaxation and comfort. Here we have suggested our perfect day of teas, which can easily be …

yunnan

The multi-facetted province of Yunnan in China

Travelling through the Yunnan province means surprises at every turn as you experience vastly different landscapes, languages, and people. Plunge into the authentic heart of China and discover a mysterious place defined by sharing and ancient traditions.   Enchanting settings   Many travelers consider Yunnan to be the most beautiful province in China. Located in …

detoxdigital

Do you need a digital detox?

To start the year in a good way and in a good mood, we met up Coco Brac de la Perrière, author, disconnection/reconnection expert, mindfulness instructor giving us her best tips and advises to have a digital detox.    How do we know if we need a digital detox?    First of all, it is …

kingcakereceipe

King Cake Recipe

What comes after the festivities? More festivities, of course! Calling all foodies… king cake season is upon us! Whether you prefer frangipane or brioche with candied fruit, this article is for you!   Where does this tradition come from?   King cake, or galette des rois is eaten to celebrate the Epiphany on the first …

yule

Tsarevna infused Yule log, by Charles and Ava

Christmas is just around the corner! The shopping list is ready, the gifts are wrapped, and the tree is glittering with lights and tinsel. But what about dessert?! Thankfully, Charles and Ava are on hand with their delicious recipe for a Yule log infused with Tsarevna tea! The perfect, original dessert for delighting your guests. …

mythical

Mythical Trains: the Glacier Express

We’re sure you were waiting for it with bated breath… But the wait is over! Here is the next installment in our legendary trains series. Following on from the Trans-Siberian Railway, the Orient Express, and the Podi Menike train in Sri Lanka, we are now inviting you aboard the mythical Glacier Express.   A magical …

afternoon

Afternoon snacks with tea

It shouldn’t come as a surprise that winter is almost upon us! The temperature will drop, of course, but we can also look forward to all the magic of this season. A time of family gatherings, winter sports, strolls through neighborhoods lit up as night falls, and maybe even some snow… And what better than …

cinnamon

All you need to know about cinnamon

Cinnamon is one of the oldest known spices but also one of the most popular, and delicately complements a variety of savory and sweet dishes. It’s inimitable, unique flavor immediately takes us back to our grandmother’s cooking, childhood treats, and the aromas of our favorite teas. Here is everything you need to know about this …

latte

How to make a tea latte and twist it

Tea is the second most consumed beverage in the world and is available in countless different forms. With winter well on its way, it’s time for a little indulgence and comfort. Come with us this week as we explore the world of lattes, but with tea! The ingredients are simple: your favorite blend, some milk, …

spiced

All the secrets of spiced teas

Kusmi Tea develops a vast range of blends drawing on authentic know-how cultivated for more than 150 years and using rooibos, maté, and black, green, and white teas. These recipes are then enhanced with citrus peel, flowers, fruits, and rich, woody, or vegetal flavors. But there are also spiced blends defined by a mixture of …

tin

A legendary tin for exceptional teas

The round, metal, Kusmi Tea tin has become an inimitable brand icon. But do you know what distinguishes it from all others or what makes it such unique packaging for our favorite teas?   A timeless, consistently modern tin … The renowned Kusmi tin has successfully stood the test of time – centuries, in fact …

colors

The colors of your fall wardrobe

Aren’t we lucky this year? The Indian summer is still here, offering us another few weeks of beautiful sunshine. But that doesn’t mean we shouldn’t think about revamping our wardrobes and revisiting our outfits with a few colors for fall. By way of inspiration, here is a look at some of this season’s trends.   …

workshops

From our workshops to your cup

Kusmi Tea creates your favorite blends using meticulous methods, the finest raw materials, and artisanal techniques. But do you actually know how our teas are made? Come with us as we take you behind the scenes of our production workshops …   Premium raw materials   Kusmi sources its high-quality products in the form of …

almonds

Almonds, the crunchy fruit !

Do you like almonds? We can’t get enough of them, no matter what form they come in. Being nutty about, well, nuts, made us want to find out more. And what better time to discover almonds than the summer?   A nut? A seed? A fruit? Almonds are nuts (or actually seeds in botanical terms), …

vacations

Switch off for your vacations!

With life lived at breakneck speed, omnipresent new technologies, and a lack of time, our day-to-day is often hard to control. After all, something is happening from morning until night, and time often slips away from us. Summer vacations are the perfect time to flip the off switch and re-center yourself. And here’s how.   …

Kusmi Tea steps up to fight against tiger extinction  

Environmental issues are of the utmost importance to Kusmi Tea. A variety of initiatives have already been introduced with the objective of creating viable solutions and offering long-term commitment to sustainable development and eco-responsibility.   This is the context in which the brand joined forces with the WWF France, one of the world’s first independent …

Kusmojito and Kusmilady

Kocktails by Kusmi: Kusmojito and Kusmilady

Summer is well and truly here, and the hot weather with it! In an effort to quench your thirst, Kusmi Tea has revisited its renowned iced teas to create its very own Kocktails! These easy-to-make recipes are perfect for all your summer parties. Today, we are introducing two new creations: the Kusmojito and the Kusmilady. …

authentic

Why should we be authentic?

Whether it’s the fear of making mistakes, getting hurt, or being judged, it isn’t always easy to show our authentic side. Nor to express ourselves and act in a forthright manner. Social conventions and the ways we are raised and educated all push us to play a role instead of being simple, direct, and natural. …

Five places to enjoy teatime like a Parisian

Paris is filled with excellent spots for enjoying a cup of tea accompanied by sweet treats. Here is a look at some of the French capital’s iconic, ideal places for a well-needed break. After an exhibition or an adventurous stroll, what better than a garden in Montmartre or a prestigious hotel’s luxurious salon for a …

The Champs-Elysées, a legendary avenue

The renowned Champs-Elysées is nicknamed “the most beautiful avenue in the world,” and not for nothing! This urban artery is a microcosm of Paris, hosts countless joyful celebrations, and symbolizes life à la française. Busy day and night, it welcomes 100 million visitors every year (including 30 million tourists). Locals and travelers alike come to …

An irreverential teatime in My Fair Lady

Phonetics professor Henry Higgins accepts the challenge of transforming Eliza Doolittle, a poor florist from East London, into a “lady.” After several successful classes, he takes her to Ascot, the racetrack where the most prestigious horseracing events in Great Britain are held. Unfortunately for Higgins, his student is not quite ready… We took a look …

rose de grasse

Rose de Grasse, an exceptional flower

This unique, magnificent flower is renowned in France but also boasts an excellent reputation across the world. This rose’s status is down to its intense, incomparable scent, which has also made it a favorite of the very finest perfumers.   A 100-petalled rose Noses, growers, locals, and tourists all agree that the Rose de Grasse …

Belize kusmi tea

Belize, a cultural crossroads

Turquoise lagoons, majestic palm trees, and dazzling sunlight shining down on stilt houses… It’s not for nothing that Belize now needs no introduction! Here is a little glimpse of the wonders that await in this multicultural country. More than enough to fill you with inspiration… Don’t be surprised if it soon becomes the top destination …

kusmi tea

Iced teas, the stars of the summer

The sunny days are finally here! But what to do if you love tea but don’t want it hot, despite knowing it hydrates you and quenches thirst? The solution is simple! Make a big jug of iced tea! We’re sure the name alone conjures up images of ice cubes clinking in a deep, amber liquid… …

Real people, or nothing!

Out with top-models photoshopped from head to toe in images too perfect to be true. Long live the women and men you cross in the street! The time is of these “real people,”  who have curves, wrinkles, and gray hairs. These little “extras” were recently experienced as faults. But now they are sought-after as additions …

the black leaf kusmi tea

D.I.Y. Make your own hanging plant frame

Plants have really become must-have features of our interior design projects! Kickstart the European Sustainable Development Week (May 30 through June 5, 2018) by making your own hanging plant frame with colorful bottles of evian infused x Kusmi.   Brand-new and organic Green, orange… and pink! The evian infused x Kusmi range is expanding to …

the great gatsby tea time

The Great Gatsby’s opulent teatime

In this third instalment of our legendary teatime series, the iconic scene from The Great Gatsby opens on a stormy sky. Almost five years have passed since Jay Gatsby last saw Daisy, his childhood sweetheart. Having made his fortune, the protagonist is determined to win her back with the full splendor and extravagance befitting such …

Umami Kusmi tea

Did you say … umami ?

Umami… Now there’s one mysterious word that, in just three syllables, seems to open up a whole world of adventure. Fortunately, there’s no need to take a train, plane, or automobile to unlock its secrets. Umami actually offers a sensory voyage of discovery, and more specifically into the realm of taste. Pack your bags and …

India Exploring West Bengal kusmi tea

India: Exploring West Bengal

India is a fascinating country of a thousand different identities. It is so vast and varied that discovering them all requires several trips – or one very long one. Today we will be taking you to West Bengal. The Indian province is home to Darjeeling, a little town of global renown thanks to its incomparable …

Tropical state of mind

Spring is already here, and with it a burning desire to go green! This popular color is taking wardrobes and the cultural world by storm this season. There’s no missing out on this tropical trend, whose touches of green inspire such joy and resonate so powerfully with our inner well-being. Did we hear you say …