Editos-en

K by Kusmi n°5: taste

The last K by Kusmi made your mouth water (mineral water, of course!), and it is therefore only natural that we devote this next edition to taste! However, “taste” is no throwaway term at Kusmi. Whether black or green, plain or flavored, all our teas have their own unique taste, and make up a richly …

K by Kusmi n°4: water

Water is life, as we all know. And yet tea is water, so therefore tea must be life! Aristotle did not drink tea, but what better technique than syllogism to imply the Greek philosopher would have understood the importance of this beverage for mankind? The teas we enjoy hot, slowly infused in water brought to …

le temps kusmi tea

K by Kusmi n°3: time

Two essential values underpin this third edition of K by Kusmi – tea, and time. Singing the praises of time after celebrating a 150th anniversary in 2017 is a little like a marathon runner singing the praises of endurance. Time is our ally, and one of main ingredients in our teas. The time to create, …

K by Kusmi 2: 150th anniversary

It has to be said, Kusmi really does blaze its own trail! The year 2017 saw our beautiful brand celebrate not one but two major milestones! The first was the 150th anniversary of its creation by Pavel Kousmichoff in 1867 in Saint Petersburg, reminding us all of the wonderful Russian history of this tea so …

edito detox

K by Kusmi n°1: detox

Who would have thought? When I created our Detox tea, I couldn’t have imagined how well this concept would be received. According to the Huffington Post, we have created the first, authentic detox product. And what better way of demonstrating Kusmi’s ability to innovate than reading this first edition of K by Kusmi to discover …