Commitments

water

Alpine water, an instrument of purity

 Who better to talk about water than an experienced, professional freediver committed to protecting such a familiar yet mysterious environment? The Fondation Eau Neige et Glace – a foundation for the protection of water, snow, and ice – also works to raise awareness and explain how fragile this abundant resource really is! And their efforts …

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The Interview of Chantal Thomass

As part of  Breast Cancer Awareness Month (BCAM) , Kusmi Tea is renewing its commitment to fighting breast cancer for the fourth year in a row. This year, the talented designer Chantal Thomass has reinvented the Kusmi Tea bag, and all profits will be donated to different breast cancer charities and organizations. But who is Chantal …

Kusmi Tea steps up to fight against tiger extinction  

Environmental issues are of the utmost importance to Kusmi Tea. A variety of initiatives have already been introduced with the objective of creating viable solutions and offering long-term commitment to sustainable development and eco-responsibility.   This is the context in which the brand joined forces with the WWF France, one of the world’s first independent …

Kusmi Tea’s commitments to women

Kusmi Tea is a brand that is committed to upholding the values that inspire it every day. One of its priority commitments is women. Women make up a very large majority of its group and a large part of its clientele. So naturally, Kusmi Tea feels close to women and is sensitive to their concerns, …

stronger together

Stronger together

There are many big and small occasions to give something back throughout the year. This applies to our friends and families, of course, but also to our society as whole as we offer real support to causes we hold dear. It feels good to do good! There are now countless studies showing the positive, feel-good …